Watch To Donate is a video advertising campaign model with a difference. For every view over 15 seconds, your audience unlocks a donation to your Change Maker Charity. You engage your audience and give back to the causes you care about: it’s a win for everyone.
How Does It Work?
It’s a win for everyone.
With Doing Good
Average Video Play Time
We’ve found your audience will watch your video campaign for much longer (28 seconds on average) when using our Watch To Donate advertising model.
Video Views To The End
On average, your audience are 8x more likely to watch your video to the end when engaging with a Watch To Donate advertising campaign.
Video Views To 25% (15 seconds)
Nearly all of the audiences watch our video campaigns to 25% in comparison to less than half without a donation.
That Gives Back
Improve your audience engagement
90% of users find ads annoying, so let’s make it better for the people engaging with them. We’ve found audiences are 8x more likely to watch your video to the end!
Tangible corporate fundraising
Bake sales don’t cut it anymore. Watch To Donate is a win for everyone as you can make donations whilst also meeting your campaign goals.
Empower users seeking better
Because you’re here, you must be in the business of making change. In which case, your audience probably is too. Give them the power to engage with something good.
Do social good
We are seeing a change towards responsible business that gives back to our communities; if you aren’t taking action for social good, you’ll be left behind.